The Impact of Knowledge Management Strategies on Organizational Productivity in the Retail Sector at Jiangxi Province in China

Abstract

This study explores the impact of knowledge management (KM) strategies on organizational productivity in the Chinese retail sector, specifically focusing on Jiangxi Province. While KM practices are increasingly recognized as critical for enhancing organizational performance globally, their adoption in China’s retail industry has been relatively slow. This research aims to bridge this gap by identifying the key factors influencing the successful implementation of KM strategies, such as organizational culture, leadership, technological infrastructure, and employee engagement. It further examines how these factors collectively contribute to improving organizational productivity in the context of China’s rapidly evolving retail sector. Drawing on a combination of qualitative and quantitative methods, this study provides empirical evidence on the role of KM strategies in optimizing operational efficiency, fostering innovation, and boosting overall competitiveness within retail businesses. The findings suggest that organizations with robust KM structures and procedures, alongside a culture that promotes knowledge sharing, are better positioned to adapt to the dynamic market demands and drive productivity. Additionally, leadership support and the integration of advanced technological tools are crucial for the effective application of KM practices. This research contributes to the growing body of literature on KM by offering new insights into its practical applications in the Chinese retail context and providing actionable recommendations for policymakers, business leaders, and retail organizations seeking to improve their productivity and competitiveness through enhanced KM practices.